Hackers are constantly prowling the security perimeters of businesses of all sizes, often choosing the lowest-hanging fruit to be their next marks. If you sell products and services to customers in international markets, you are especially vulnerable, particularly during high-traffic times of the year when your safeguards might be more relaxed. The good news is that there are concrete steps you can take to enhance data protection at this time, and throughout the year.

Technology has transformed the way invoices are created and processed. No longer do you need to pore over endless spreadsheets and receipts in order to generate the bills that are so vital to your company’s survival.

In an era when personalized, curated services are in high demand, wine clubs have become extremely popular. If your mission is to provide a diverse, high-quality selection of wines to your patrons, embracing the club-based model can be a game-changer that may elevate brand recognition while also furnishing buyers with the customized experience they are demanding.

Remember those heady days when you were planning and launching your business? Back when everything was new and shiny, you were thrilled to find a payment processor with tools that could be set up in a matter of days and carried no upfront costs.

For companies like yours that sell internationally, the need for flexible, secure and seamless payment options is of paramount importance to attract and retain clients who might otherwise buy domestically.

Marketing your products internationally grants you the potential to gain exploding profits and a vastly expanded customer base. However, along with the difficulties you have already encountered when selling domestically, global ecommerce also brings additional challenges.

Like it or not, fraud and online shopping go together like peanut butter and jelly. Consequently, any entrepreneur wishing to succeed in today’s hyper-vigilant data safety culture needs to embrace the latest security measures.

Even if you have thoroughly searched for the best payment gateway and are happy with your hosted checkout page, your ecommerce company continues to suffer from high shopping cart abandonment rates.

It comes as little consolation to learn that this issue plagues retailers of all types and sizes and leads to billions of dollars of potential sales lost in the U.S. each year.

There is nothing more frustrating for a business owner than losing a customer before the checkout process is completed. This experience is analogous to hooking that beautiful bass and reeling it in – only to have it escape at the last moment.

The average consumer is bombarded with thousands of snippets of information every day, and international buyers are no exception. When you sell to people overseas, it becomes even more important to figure out how to grab the attention of buyers in order to entice them to spend their money on your products and services.